
Don’t Fold in a Bear Market
You’ve been hearing from me a bit more than usual this past week and I’m sure you can figure out why… the coronavirus!
Over the past 11 years, we have enjoyed a surge in soaring markets that have fueled the longest economic expansion on record in the United States. However, the coronavirus chaos has rippled through the world and as a result, the financial markets have seen the worst bloodbath since 1987 as panic selling devastated world markets.
Yes – we’ve plunged into a bear market again. Except this time, this pandemic is an unprecedented event and the impact is most likely greater than we can even foresee because it is affecting everything from all angles.
Lisa Colantuono
Lisa Colantuono is the President of AAR Partners. An agency search consultant for nearly two decades, Lisa is also an avid writer. Lisa has contributed many articles in top industry trades such as Forbes, Huffington Post, Advertising Age, Adweek and HubSpot Blogs’ Agency Post. Recently, Lisa entered the world of publishing with her book, @AARLisa: New Biz in 140 characters (or Less), written for the on-the-go new business exec that needs cut-to-the-chase insights to nail new business wins again and again. Lisa is also part of the industry speaking circuit, presenting at national conferences including 4A’s Transformation Conference, AAF Admerica National Conference, BOLO, HOW Design Live, Mirren, and AdAge Small Agency Conference.