June 2022: Trends, Leads, New CMOs and More
LEADS TO LEVERAGE:
Five Below:
When Five Below last reported, it outlined a plan to more than double its earning per share by the end of 2025. The retailer also set a goal of tripling its store count to more than 3,500 locations by 2030, up from 1,190 stores at the end of 2021. Roughly 1,000 of those stores Five Below plans to open by the end of fiscal 2025. They have also shown a high intent data when searching for “creative agencies” recently.
NEW OWNERSHIP:
Krave, Funfetti and Häagen-Dazs
Just a few of the lines that have flourished after being divested, with their new owners spending more on marketing, innovation and improving product quality.
EXPANSION PLANS:
ORAGIN Foods – “Ready to Scale with Plant-Based Brands and Next Gen Organic Retailing,” CEO Matt Lurie.
ORAGIN Foods is capitalizing on twin megatrends in the booming plant-based foods space and specialty organic retailing. CEO Matt Lurie shared with investors how OGGFF is positioned for explosive growth in the coming months, as it scales it’s “Organic Garage” specialty retail stores and expands its portfolio of CPG brands focusing on the plant-based and organic lifestyle.
BRAND LAUNCH:
Redbud Brand:
New $46 Million Financing Round Signals Soaring Interest In Startup Studio-Backed Food And Beverage Brands
TREND TO WATCH:
🎨 Sensory art (think finger painting) is designed to engage and develop children’s senses. Companies selling rubber ducks ($951k/mo), fidget poppers ($479k/mo), and sand and water tables ($329k/mo) are just 3 examples of this hockey stick trend.
Parents on Pinterest are searching for sensory art projects they can do with their kids.
NEW CMOs IN CHARGE:
Vanguard
Alissa Van Volkom
Chief Marketing Officer
Bark Box
Cindy Gustafson
Chief Marketing Officer