Painlessly Prospecting for New Clients

AAR Partners’ second “Lesson Session” is being taught by Tom Martin, the founder of Converse Digital, based in Louisiana. The firm serves as an outsourced Chief Digital Marketing Officer on speed dial by helping clients understand and leverage technology today to grow their business.

There are two ways to prospect for business today. You can call them or they can call you. Guess which one converts at a higher rate?

In this Painlessly Prospecting for New Clients webinar, Tom Martin will show you how becoming “known for knowledge” has grown his small sales training firm by 25% each year without ever making a single cold call, sending an unsolicited piece of direct mail, running any advertising or participating in a single RFP.

You will learn:

What is The Invisible Sale and more importantly, why you are losing it?

How to leverage the Propinquity Effect to capture the attention and adoration of other agency’s clients?

Why you should never talk to a stranger?

How to Sell Greatly by being relationship first?

If you’re happy playing the RFP game, skip this webinar. But if you’re ready to have highly qualified clients asking you to take their business versus begging them to award it to you, then download and watch now, because this webinar is jam-packed with actionable advice you can start applying to your biz dev efforts immediately.

Lisa Colantuono

Lisa Colantuono is the President of AAR Partners. An agency search consultant for nearly two decades, Lisa is also an avid writer. Lisa has contributed many articles in top industry trades such as Forbes, Huffington Post, Advertising Age, Adweek and HubSpot Blogs’ Agency Post. Recently, Lisa entered the world of publishing with her book, @AARLisa: New Biz in 140 characters (or Less), written for the on-the-go new business exec that needs cut-to-the-chase insights to nail new business wins again and again. Lisa is also part of the industry speaking circuit, presenting at national conferences including 4A’s Transformation Conference, AAF Admerica National Conference, BOLO, HOW Design Live, Mirren, and AdAge Small Agency Conference.