The 4 must-have skills for creating valuable virtual client-agency relationships


 

Having distance between you and your clients isn’t really anything new.

While most of the world had to pivot quickly to a remote environment in the face of a pandemic… you were likely pretty familiar with hosting zoom meetings and managing clients from afar.

But ask yourself…

  • Are you building a successful virtual culture?
  • Have you built an effective virtual influence plan?
  • Do your virtual presentations inspire and influence your clients?

If you answered “no” to any of these questions… this lesson session is for you.

Sacha Connor is the CEO of Virtual Work Insider, a consultancy that coaches teams to lead, collaborate, and communicate across distance.

Having 18 years of business leadership experience at a Fortune 500 company and also agency-side, and 8 years of experience leading large, distributed teams fully remotely… she knows a thing or two about being an effective leader from a distance.

In this video, Sacha walks agency leaders through a 4-step Virtual Leadership Success Framework which includes:

  • Expectation setting
  • Relationship building and culture
  • Virtual skills training
  • Tech tools and training.

Check it out here and enjoy!

Lisa Colantuono

Lisa Colantuono is the President of AAR Partners. An agency search consultant for nearly two decades, Lisa is also an avid writer. Lisa has contributed many articles in top industry trades such as Forbes, Huffington Post, Advertising Age, Adweek and HubSpot Blogs’ Agency Post. Recently, Lisa entered the world of publishing with her book, @AARLisa: New Biz in 140 characters (or Less), written for the on-the-go new business exec that needs cut-to-the-chase insights to nail new business wins again and again. Lisa is also part of the industry speaking circuit, presenting at national conferences including 4A’s Transformation Conference, AAF Admerica National Conference, BOLO, HOW Design Live, Mirren, and AdAge Small Agency Conference.